Spendsnap is MENAP’s first and only receipt intelligence platform that transforms consumers purchase invoices into smarter spending insights for consumers, retailers, brands and financial institutions.
Invoice Parsing Accuracy in Multiple Languages
GS1 Categories for line-item categorisation of spend
Users signed up during pilot through WhatsApp Business Account
Available in 6+ countries through WhatsApp Business
The Challenge
Building technology comparable to industry leaders like Fetch Rewards and Ibotta Network in the US — but within tight budget constraints — was a pivotal challenge. Deciding which features to prioritize for the MVP and which to defer to later sprints required careful planning to ensure the product remained functional and consumer-ready, without compromising on user experience (UX).
How did
Numero Solve it
Numero Ventures partnered with SpendSnap to design and develop an MVP that delivered core value early, while maintaining scalability for future enhancements. By using lean development practices and leveraging modern tech stacks, we prioritized features that were critical for consumer adoption, such as invoice scanning, automated categorization, and seamless UX flows on WABA. Strategic trade-offs were made to balance speed, cost, and functionality — ensuring the product could launch quickly while leaving room for future iterations.
The Results
- 1000+ invoices scanned
- Over 150 pilot users across multiple countries
- Under $1 CPA on Meta
- >90% invoice accuracy
- Phenomenal D0, D1 & D7 Engagement Rates
